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Adoption Date: 9/1/2012
Regulations - Regulations


3272R THE USE OF PRODUCTS, MATERIALS AND SERVICES BY COMMERCIAL (FOR PROFIT) ORGANIZATIONS

 Commissioner's  Regulations  prohibit  commercial  promotional  activity  on  school  premises, including school buses. Commercial promotional activity is defined to mean any activity designed to induce the purchase of a particular  product or service by students  or to extol the benefits of such product or service to students for the purpose of making its purchase more attractive and is conveyed to students through such media as, but not limited to, television and radio.

 

The  Board  of  Education  shall  not  enter  into  any  contracts  or  arrangements  which  permit commercial promotional activity on school premises or school buses, including any bus radio service that includes commercial promotional activity.

 

The use of products, materials and services provided by commercial (for profit) organizations is governed by the following:

 

1)     The Superintendent  will make recommendations  regarding the appropriateness  of the use or distribution of a commercial product, promotion, or service.

 

2)      Participation in any approved programs does not constitute an endorsement by the District.

Endorsement of a commercial product or service by the school system is prohibited.

 

3)     Giveaways, coupons, donations, and other kinds of promotions which require purchasing a product are prohibited unless it is the intent of the District to use such promotion to support a specific educational objective.

 

4)      School  publications  such  as  yearbooks,  programs  and  newspapers  may  include  paid advertising   obtained   under   procedures   authorized   by  the  Superintendent   or   his/her designee.

 

5)      Instructional time should not be used by students or staff for any promotions.

 

6)    This  regulation  applies  to  schools  and  school-sponsored  organizations.  Parental organizations  may  sponsor  promotions  following  the approval  of the Superintendent  or his/her designee.

 

7)     Individual  employees  may  not  benefit  either  monetarily  or  with  products  or  services provided from programs involving students.

 

8)      Officers and employees of the District are bound by the District's Code of Ethics. This code under Section 806 of the General Municipal Law prohibits officers and employees from soliciting any gift or accepting any gift worth more than seventy-five dollars ($75) under circumstances  in  which  it  could  reasonably  be  inferred  that  the  gift  was  intended  to influence them or was intended as an award for official action.